So, Public Health England admitted this weekend that an error was made in reporting the number of Covid-19 cases accurately. A vision of;

  • rafts of password-protected Excel spreadsheets being sent in
  • from multiple regional offices into a central office
  • where an army of primed data analysts are ready to interrogate the data and manipulate it into one Masterfile

which is then polished to present the daily case numbers. It doesn’t take much to work out that this is fraught with danger and a significantly increased risk of human error. Not to mention the significant cost in man-hours to produce this report!

Now, fortunately, I think most people can relate to this scenario as at some point in our careers we have found ourselves in this situation. But it doesn’t have to be this way.

As you’d expect, as a leading RPO/MSP provider we manage a significant amount of candidate data on behalf of our clients. Everything from attraction, diversity, pass/fail rates, ratios, offers, placements etc the list is endless. And within this data, nothing stands still for a second so the thought of re-cutting and manipulating data sets hourly to keep your finger on the pulse is impossible. Let alone, cost-effective.

So clearly there is a choice. Take the most recent data and make some assumptions on the bits that are missing/not up to date OR find a way to build visual data dashboards that absolutely ensure your finger is on the pulse. But why is this important?

We’ve recently implemented a transactional NPS for one of our customers emerging talent schemes. We want to know what our candidates are feeling in REAL time so that we have the opportunity to improve their experience as they progress through the process in REAL time. It’s really powerful, especially when you are trying to raise the bar from a D&I perspective but also improve the candidate experience.

From our first real-time report we scored an NPS of 56 (Only 10% of brands in the UK have a net promoter score (NPS) of 40 or more link), from over 1385 candidate responses with over 900 candidates providing detailed feedback. All of which is now being used to deliver a real-time, continuous improvement plan.

So what’s stopping you from using your data in real-time, to drive real-time improvements? Public Health England, drop us a line!